Company

The Cobbler's Children Wear Prada

Jason Compton, 1-to-1 MagazineAugust 01, 2006

"Managers in CRM-driven organizations make no bones about the fact that they expect the system to provide them with unparalleled visibility -- and control. "I can see all of the activities related to each stage of a sale, and if I see one of the sales guys stuck in a certain phase with someone for three months, I can dig through, see what's going on, and figure out how I can help or if I can see hidden objections he might not be aware of," says Karen Maguire, CEO of Satuit.

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